FUN10013

The designer of BOB is JO YOUNG WOON, from South Korea. In the WHATTHE FARMER setting, the protagonist, BOB, is a farmer, but the style and accessories do not have the feeling of a traditional farmer. Everything is carried out according to the designer's personal preferences. "WHATTHE" means I hope to tell everyone what kind of person he is through BOB. The name of BOB is taken from the designer's favorite painter BOBROSS and reggae musician BOBMARLEY. As a trend pioneer, there are more than 2.6 million fans worldwide! He has cross-border joint names with 17 global brands such as Innisfree/ McDonald/ LANCOME, injecting more trendy elements and fresh creativity into it. In the beginning, because there was no mass production, each doll was handmade and colored, and the quantity was only 20-30 each time. It was very rare. Until the cooperation with the new company FINDINGUNICRON company, the output and quality were rapidly improved. Detonated a new wave of craze.